Tagged: Marketing

7 Key Skills to Launch the Perfect Digital Marketing Career

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An Article by contributor Gigi Wara. How do you know the skills that matter most to a digital marketer? The answer to that question lies in the published research on the most effective digital marketing tactics. A quick look at one of the studies shows that it is hard to separate the following digital marketing efforts: Social media Content marketing Use of marketing technology Search Engine Optimization SEO Email marketing Search and social ads Data management These tactics form the core of digital marketing. Here are the seven skills required for digital marketing journey. 1. Social Media Marketing Skills Research … / Read more »




How Do I Market Myself Without a Career Goal?

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Erica from College of Saint Elizabeth asked: “I do not have a definite career goal. As a business major soon to graduate, I am just interested in exploring options. However, I still want to be able to market myself effectively in the job market and don’t want this to decrease my chances of landing a job. What do I do when a potential employer asks “what is your career goal?” Thanks for your question, Erica – I have been in your position and understand the challenge you are facing. When I was in college, I didn’t know exactly where I … / Read more »




5 of the Best Freelance Careers

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An article by UK based contributor Sam Gatt. For lots of people, they prefer to work from the comfort of their own home. They don’t like being tied down to one company, they’d rather be free and work for who they want. So what do they do? They become a freelancer of course! There are thousands of freelance careers to choose from, here’s a look at some of the best: 1. Web Designer Everyone is looking for a website these days, so they’re going to need someone to design it. Businesses, in particular, are aware of how essential websites are becoming, … / Read more »




How to Land an Internship at a Marketing Agency

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The list of reasons why marketing agencies are traditionally popular with college students and graduates is a long one and it explains a great deal. For one, most marketing agencies are not crusty old organizations that you cannot penetrate unless your father runs them. They offer a great chance of advancing your career and perfecting your skills. Most jobs at marketing agencies are also very creative and they give an individual an opportunity to really contribute to the world with something new. Due to the fact that there are numerous profiles of students and graduates that can apply for internships … / Read more »




A Career in Marketing And Why It Might Be Right For You.

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One afternoon, you’ll find yourself in an auditorium filled with hundreds of other students, most of whom you don’t even know by name. You’ll all be wearing silly square-shaped hats and long-flowing, ridiculous robes. On that day, you’ll realize your own future is right in front of you – and it’s absolutely exhilarating. But also a little terrifying. It seems like many older adults have forgotten just how daunting that can be. To be honest, that’s because it seems much scarier than it actually is. It doesn’t have to be a negative and frightening experience at all, especially if you’re … / Read more »